What are the tech skills trends for 2024?

These tech skills are the most sort after by industries in 2023

Key takeaway

As a software development company, we recommend you consider some tech skills such as Product Design, Data analysis, and web development in 2024 whether you’re trying to start or advance your career in technology. The moment has come to concentrate on developing these talents and learning why they are so in demand even as widespread layoffs in the tech industry are on the rise. Continue reading to discover more trends!


Recently, we wrote an article on where to learn tech skills in 2024 and it turned out that the most in demand tech skills includes web development, Product Design, Data analysis, Product Management, Digital marketing and Motion Design/Animation which have also been cited in most job descriptions both home and abroad.

The technology sector is expanding, and there are many exciting career prospects for IT professionals in Canada, UK, Nigeria, Kenya, and other countries that provide great earning potential, a sense of fulfillment at work, and job stability. The fact that a record number of organizations are currently searching for the best tech talent to cover their skill gaps puts IT candidates in a very strong position though every day, new technologies are developed and changed. 

Tech workers are constantly improving their tech skills to stay current and you should do the same to keep up with the latest trends to remain competitive in the job market. , though while soft skills are important for success in the workplace, tech skills will always be in high demand.  Here are some of the top in-demand tech skills trends for 2024 and some tips on how to get started in the technology industry – even if you have no experience at all.

Based on current trends those who will thrive in business and industry in 2024 and beyond will be those able to master the skills that involve boosting our capacities with ingenious technology and software while providing the “human touch” where it’s needed. Here are the skill sets that everyone needs to be future-ready.

Tech skills #1 Product Design

The major objective of product design in the tech sector is to improve user experiences. It include developing and optimizing physical and digital products, services, and interfaces. In other words, this relates to the procedure for developing the navigation, icons, and other elements of the user interfaces of websites and applications like Facebook, Linkedin, and Twitter. Conceptualization, research, prototyping, usability testing, and iterative refinement are just a few of the many processes that go into creating products that are useful, appealing, and easy to use.

Product Design Skills to learn in 2024

  • User Research
  • UX Documentation
  • User flows and journey
  • Figma
  • Wireframes
  • Information Architecture

Tech skills #2 Data Analysis

In the tech sector, the term “data analytics” refers to the process of looking at, purging, manipulating, and analysing massive amounts of data to uncover insightful patterns and trends. It entails utilizing a variety of methods, devices, and technologies to transform unprocessed data into information that can be used to make informed decisions and address challenging issues. 

Data Analysis Skills to learn in 2024

  • Microsoft Excel
  • PowerBI
  • Tableau
  • Databases and SQL
  • Databases and Data Warehouses
  • Google sheets & Looker

Tech skills #3 Motion Design

In the tech sector, “motion design” refers to the practice of making animated visual components for digital platforms. To give websites, applications, presentations, movies, and other digital media life and interactivity, it entails manipulating and animating visuals, text, and other visual elements. To develop dynamic and engaging user interfaces, motion design frequently combines techniques from animation, graphic design, and user experience design.

Motion Design Skills to learn in 2024

  • AfterEffects
  • Adobe Illustrator
  • AdobePhotoshop
  • Figjam
  • Documentation
  • Design
  • 2DAnimation

Tech skills #4 Web Development

The process of building and managing websites and web applications that are available via the internet is referred to as web development in the technology sector. It includes a variety of tasks like creating the user interface (UI), writing the supporting code, adding functionality, and ensuring the usability, performance, and security of the website. Both front-end (the components that users see) and back-end (the server-side logic and databases) development can be used in the creation of websites.

Web Development Skills to learn in 2024

a) HTML: The Building Blocks

b) CSS: Adding Style and Design

c) JavaScript: The Power of Interactivity

Learn more: Demystifying Front-end Development: A Beginner’s Guide

Tech skills #5 Product Management

Monitoring the creation and lifecycle of digital products or services is a key component of the diverse subject of product management in the tech sector. As well as organizing cross-functional teams to bring a product from conception to market launch, product managers are in charge of developing the product vision, strategy, and roadmap. They serve as a link between the business, the client, and the development teams, making sure that the end product satisfies user needs, ties in with corporate objectives, and keeps its competitive edge.

Product Management Skills to learn in 2024

  • Product Discovery
  • User Research
  • Product Documentation
  • Figjam
  • User flows and journey
  • Design System
  • Design Thinking

Tech skills #6 Digital Marketing

In the tech sector, “digital marketing” refers to the practice of promoting and marketing tech-related goods, services, and solutions through digital channels, platforms, and technology. It includes a broad range of online marketing initiatives designed to connect with and engage target audiences online. Search engine optimization (SEO), social media marketing, content marketing, email marketing, paid advertising, and analytics-driven optimization are frequent components of digital marketing strategies in the technology sector.

Digital Marketing Skills to learn in 2024

  • Search Engine Optimization (SEO):
  • Content Marketing:
  • Social Media Marketing:
  • Email Marketing:
  • Paid Advertising:
  • Analytics and Data Analysis

Related Article:

The Benefits of Enrolling in a Product Management Bootcamp


In 2024 a number of important skill trends are beginning to emerge in the tech industry, which is evolving at an unprecedented rate. These developments are a reflection of the industry’s continual change and the need for experts who can adjust to the environment’s constant change.

The tech skills trends for 2024 highlight the significance of human-centered design, data-driven decision-making, strategic product development, and creative innovation across a range of industries, from product design, data analytics, and product management to motion design/animation and web development. People and organizations who invest in these abilities will be well-positioned to succeed and take the lead in the dynamic tech industry as technology continues to change our world.

It’s essential for tech professionals to stay agile, continuously learn, and embrace these skill trends to remain competitive and make a meaningful impact in the rapidly evolving tech industry of 2024 and beyond.

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